V-point

Causeway Bay, Hong Kong is a bustling shopping district that is home to a wide variety of shops enveloped in bright lights and dazzling ads. So, to create a lighting installation that draws attention in amongst the wayward lights is no easy feat, but OSRAM Lighting Solutions stepped up to the challenge.

Choosing Media Tube® HO RGBW for its superior output and tight pixel depth, long chains were woven on the façade of the V-Point building, creating a distinctive triangular pattern that lights up at night to shine bright in the throng of flashing signs and vibrant pedestrians. Controlled by 87 e:cue Butler S2, the installation is a creative display crafted by OSRAM Lighting Solutions and partners.

The V-Point building in Causeway Bay is an important landmark in Hong Kong, and is now beautifully accentuated with high-resolution lighting effects, helping it to stand proud in the crowded commercial district.